Hey, I’m Paweł — I mix code, data & ideas.
I build things that work and make sense: from campaign analytics and automation to meal-planning apps and lights that speak MQTT
From curiosity to code
Somewhere between marketing, data, and development — right where spreadsheets end and APIs begin
I didn’t start with programming. It began with curiosity — how people think and decide. Marketing came next, and the data stories hooked me. When off-the-shelf tools couldn’t keep up with my ideas, I learned to ship my own.
From ads to repos
Performance → automation → fullstack
The Data & Campaigns Person Phase 1
Google Ads, Meta, GA4, GTM, Consent Mode, automation, reporting. Making campaigns earn more and cost less.
The Automator Phase 2
Sheets → scripts → zapier → internal tools. Built APIs, integrations, and dashboards to remove busywork.
The Fullstack Dev Phase 3
Next.js, TypeScript, Prisma, Docker, AWS. From interfaces to auth flows and realtime features.
Code & conversions
I build products that connect technology, data, and purpose
Web & mobile apps with Next.js + TypeScript + Prisma, PostgreSQL backends, Supabase realtime, and Docker CI/CD. I like code that breathes: reactive, live, clean
I help brands understand their data — Google Ads, Meta, GA4, GTM, and CAPI. Campaign optimization, dashboards, and automation pipelines. Often ends with a custom mini-app that removes friction
Things I build (and break along the way)
React Native app for vegetarian meal-planning and grocery lists
Home Assistant, MQTT, ESPHome, Zigbee2MQTT — from smart lights to Signal-powered task planners
Coffee, cables & a bit of chaos
Engineer brain, artist heart, and a lot of ‘how does this work?’
- ☕ Coffee person with a soft spot for autumn brews.
- 🚴♂️ Cyclist — ideas arrive somewhere between kilometers 3 and 7.
- 💡 Home Assistant tinkerer: from scenes to MQTT gizmos.
- ⛰️ Mountain lover: always seeking new heights (literally).
Technology with a soul
Empathy and functionality go hand in hand
It’s not just about shipping features — it’s about making them matter to the people who use them. I build things that are simple, logical, and human.
Let’s make something together
Automation, ads, or a product idea — I’m in